You know, here is something else to ponder: people have slowly gotten used to high gas prices. It seems to me that $3.30+ a gallon gas is the norm now. My local TV station hasn't run the "Pain at the Pump" series is quite a while now. People have gotten used to it, it has become the status quo. When gas get's up to $4 on average, you'll see and increase again, then a drop. It comes down to society either way.