3 watts is the maximum output that the white wire alternator is rated to put out.
In reality most struggle to put out 2 watts. A very common problem with trying to power lights off of the white wire is it will kill the signal going to the CDI box and you will have no spark. Some folks get lucky and can start the engine then after it is running they can turn on the light switch and the engine will still run. Sometimes this will only work at higher engine speeds though. The engine will die at idle speeds.
To properly charge a battery you will need a rectifier/ regulator between the alternator and battery. This is due to the fact that batteries produce and charge with DC or Direct Current. Alternators produce AC or Alternating Current. The two do not play well with each other at all.
The very least you can get away with using is using a single diode rated at 6 volts 3 watts. This will give you a pulsed DC current. Still you will have no regulator to regulate the voltage to no higher than 6 volts.
Radio Shack does still sell the diodes. They even sell voltage regulators on a little IC chip, but if you are not familiar with simple electronic circuitry this may get frustrating very quickly for you.
Edit: The Wonderful Creations alternator has received a bad review on every one I have read.
It is a good idea that unfortunately does not work as is desired or advertised to.
The one benefit it does have is it will not kill the spark when used at maximum output, which tends to be less than the white wire output that your engine all ready has.
Norman has a thread on rewinding a mag for more power. There you can learn alot about them.
http://motorbicycling.com/f39/windin...ire-14619.html